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About Cover Story

We’re reserving a headline for you. Each week our hosts are joined with public relations powerhouses to share and discuss information which is vital and timely for you to maximize your public relations efforts.

Latest Show Episodes & Updates

2007 PRSA Silver Anvil Awards Preview
Air Date: May 9, 2007

Joice Truban Curry, President and CEO of C3 Communications and Steve Littlejohn, Vice President of Public Affairs for Express Scripts preview the 2007 PRSA Silver Anvil Awards.



2007 PRSA Silver Anvils-Hurricane Katrina
Air Date: May 2, 2007

Christine Barney, APR CEO of RBB Public Relations discusses on the on their 2007 PRSA Silver Anvil Avil submission on their Tracfone cellphone campaign to Hurricane Katrina victims.



2007 PRSA Silver Anvils- Dell and Hayden
Air Date: April 25, 2007

Paula Pedene of the Carl Hayden Medical Center talks about her entry to the Silver Anvil Awards. Gretchen Miller who talks about how Dell handled their Battery Recall issue with positive PR.



2007 PRSA Silver Anvil Awards Preview
Air Date: April 18, 2007

Cover Story begins its extended coverage of the 2007 PRSA Silver Anvil Awards and previews the event with guests Rhoda Weiss, APR, Fellow PRSA, is the 2007 chair and CEO of PRSA, Stacie Bright, senior communications marketing manager of Unilever and Larry Koffler, senior vice president, consumer brands for Edelman.



Motivating Employees Part 2
Air Date: March 28, 2007

Brandy welcomes Vince Thompson, author of Ignited: Managers! Light Up Your Company and Career for More Power, More Purpose and More Success, and he discusses how to ignite your employees.



Search Marketing Standard
Air Date: February 28, 2007

Boris Mordkovich, the publisher of Search Marketing Standard, the only print SEO/SEM magazine explains what it takes to deliver marketing news in an entertaining format.



Making a Sudden Impact on Public Relations
Air Date: January 17, 2007

Learn tips on How to make a sudden impact on your Public Relations with Michael Cherenson, the Executive Vice President of The Cherenson Group and a 15-year industry veteran and the author of three studies on the impact of public relations.



Life Tips
Air Date: January 3, 2007

Brandy talks with Life Tips editor Melanie Nayer on her background with boston.com, Fortune Magazine and Boston Globe and their new radio program with WebmasterRadio.FM.



Interactive Marketing and Advertising
Air Date: September 6, 2006

Learn all about the interactive advertising industry from iMedia Connection Editor at Large Masha Geller who also runs Geller Public Relations, a strategic communications consultancy focusing on interactive marketing and advertising.



Press Releases and Newswire Services
Air Date: August 16, 2006

Roles are switched as PRWeb President David McInnis is the guest instead of cohost to discuss press releases, Americall Corporation and newswire services.