Social Strategist Stuart Foster
January 27, 2010
Jiyan welcomes Stuart Foster, Social Strategist at Mullen and founder of the Lost Jacket Blog, about some recent blog posts he posted on how Viral marketing does not exist unless your content actually goes viral, plus Why would you pitch a story when you could create your own.
They also discuss influencer relations, convergence, social media influence in PR and more.
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[...] past week I had a great chat with Stuart Foster, social strategist at Mullen. We got into a number of topics including the role of creativity in [...]