How to Fire and/or Let a Team Member Go: Parting ways well builds current and future value for your company. Understand how to do it well.
How to get your clients to tell you what they want to buy and how much they want to pay for it. Gillian shares her process for getting info out of key SEOMoz clients and how it helps grow the company.
Never start a business without knowing your exit. Gillian takes us through finding additional value in consultancies and understanding multiples in sale prices of companies.
Talking about the issue of hiring older employees in a younger company. Are you comfortable hiring someone older than you? Can you supervise older folks as well as younger folks? Could you work for a younger boss? Gillian and Nina discuss.
Curbing your Conference Expenses, plus Gillian looks beyond conference booths with ways of promoting your company at conventions with unconventional ideas.