Schaaf-PartnerCentric: Going Forward

April 8, 2010 by Daron Babin  
Filed under Episodes

Following the announcement that Schaaf Consulting, an affiliate program management firm, announced on April 6th that it had acquired Internet marketing firm PartnerCentric, Inc., the CEOs of both companies, Brook Schaaf and Linda Woods, will talk about the new company, Schaaf-PartnerCentric.

They discuss the history of their companies, the decision to join forces, the vision for the new company and what it means for merchants, affiliates and the industry at large.

Super Affiliates Advice

April 2, 2009 by Daron Babin  
Filed under Episodes

Super Affiliates Rosalind Gardner and Kathleen Lindsay offer advice on what merchants do wrong, and what they can do to improve their quality.

Google Slap on Affiliate Marketing

July 24, 2008 by Daron Babin  
Filed under Episodes

Clickbooth VP Harald Anderson discusses the Google Slap on Affiliate Marketing, plus what are advertisers seeing in the PPC campaigns, and how does it affect advertisers, publishers and merchants.

State of Affiliate Marketing in UK

May 8, 2008 by Daron Babin  
Filed under Episodes

Colin Telford, Affiliate Director for RO-Eye.com discusses the state of affiliate marketing there; what networks are doing well, what are merchants looking for, plus is possible expansion to US or other points globally more relevant.