W4 Performance Ad Market

May 9, 2010 by  
Filed under Episodes

Learn about The W4 Performance Ad Market which speicalizes in distribution of cost-per-action ad campaigns through its expansive network of publishers, in channels including search, ppc, display, social and email.

Social Media Risk Analysis

November 10, 2009 by  
Filed under Episodes

Chris Kieff of 1GoodReason.com discusses his recent blog post titled Using Risk Analysis to Start Social Media Slowly, where he offers two approaches to using this Risk Assessment for social media.

Mapping Influence Social Graphing

September 10, 2009 by  
Filed under Episodes

Andrea Harrison, Strategy Director for Razorfish fills us in on her companys sponsored workshop at AdTech Chicago 2009 on Mapping Your Influence,The Power of the Social Graph.