Video Transparency
May 9, 2010 by Daron Babin
Filed under Episodes
AlphaBird enables video content producers to engage a guaranteed target audience with their video through a transparent network of website publishers, social networks, mobile devices, and digital out-of-home device. CEO Chase Norlin explains.
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Digital Element IP Targeting
November 20, 2009 by Daron Babin
Filed under Episodes
Rob Friedman, EVP and Co-Founder of Digital Element, tell us about their approach to IP targeting, including the development of a hyperlocal IP targeting data set that allows advertising networks, web publishers, search engines, social networks, e-tailers, and more to automatically target content and messages with the highest degree of data depth available based on user IP addresses.
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