Enterprise Phone Call Tracking

September 8, 2009 by Daron Babin  
Filed under Episodes

Mongoose Metrics provides business class phone call tracking for both online marketers as well as traditional offline marketing campaigns and their head of product and technology development Bradley Reynolds tells us about it.

Mobile Technology Solutions

September 4, 2009 by Daron Babin  
Filed under Episodes

Michael Ahearn is here to tell us about iLoop mobile,offering mobile technology and services for interactive mobile marketing and mobile content distribution.

Defining Segmentation

September 4, 2009 by Daron Babin  
Filed under Episodes

Defining Segmentation with Michael Ward President of NetResults, provider of Marketing Automation, Demand Generation, and Lead Management Software for Small to Medium Size Businesses.

iContact Email Marketing

September 4, 2009 by Daron Babin  
Filed under Episodes

Ryan Blair handles enterprise sales for iContact, an Email Marketing and Surveying Application that makes it really easy to create, send, and track email newsletters, surveys, and autoresponders. He explains the importance of email marketing.

SMS and Mobile Services

June 4, 2008 by Daron Babin  
Filed under Episodes

Redfish Media CEO Matt McKenna speaks about their mobile services application and SMS platform, plus how mobile marketing is making strides and how more kinds of businesses are getting involved.

Monetizing Social Media

June 4, 2008 by Daron Babin  
Filed under Episodes

Monetizing Social Media, and its safety and relevance for advertisers according to Jose Rivera Font, who is responsible for regional business strategy, product development, marketing and advertising services for Yahoo Hispanic Americas.

Marketing Latin American Consumers

June 4, 2008 by Daron Babin  
Filed under Episodes

Sergio Villalobos, eCommerce Strategy Manager at Ford Motor Company, tells us how Ford is reaching out to tradeshows like AdTech Miami to find new marketing strategies to reach Latin American consumers

Traffiq Ad Exchange

April 16, 2008 by Daron Babin  
Filed under Episodes

Learn about TRAFFIQ, a transparent online advertising exchange with a unique transaction model between sellers and buyers with Yael Yekutiel, Director of Marketing & Public Relations.

Scott Hornstein from Hornstein Associates

November 8, 2005 by Daron Babin  
Filed under Episodes

Ms Write Sarah MacKay talks to Scott Hornstein, the President of Hornstein Associates and coauthor of Opt in Marketing Increase Sales Exponentially With Consensual Marketing at adTech in New York.

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