Michael Gorman, Acxiom Corporations Vice President of Global Digital Strategy and Josh Herman, Acxioms Global Multichannel Marketing Services Innovation Leader discuss the company, which provides a range of information services and products geared towards enterprise data management and retrieval.
Trevor Claiborne, Product Marketing Manager for Google Website Optimizer, tell us about some new functionalities including overtime charts and the new Website Optimizer Experiment Management API, which allows for the creation and management of experiments outside of the Website Optimizer interface.
Marin Software Director of Marketing Matt Lawson discuss a new software release offering Advanced ROI-Based Campaign Management Features, plus the foundings of a new white paper.
Drome is a Direct Response Offer Management Engine that offers Advanced Customer and Order, Chargeback, Return, Continuity Plan and Sales Floor Management, Affiliate and Conversion Tracking, Extensive Real Time Reporting, Landing Page Integration, Shipment and Tracking System and more.
Learn about Sitecore and their Web Content Management System and portal software solutions with their regional director Eric Bowser.