Mediaspectrum Adrenalin for Premium Content and Advertising

November 19, 2010 by Daron Babin  
Filed under Episodes

Mediaspectrum Adrenalin offers Publishers a way to create rich, engaging and customized news-reading apps for the iPad and any other tablet device – powering content, advertising and subscription management. Their vice president of marketing Jay Cody explains.

Interactive SMS Mobile Marketing

September 4, 2009 by Daron Babin  
Filed under Episodes

We hear from Michael Falato, Vice President of Sales and Business Development for TxtStation, which offers Interactive SMS Mobile Marketing, Consumer Engaging Technology and Marketing Intelligence.

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