AlphaBird enables video content producers to engage a guaranteed target audience with their video through a transparent network of website publishers, social networks, mobile devices, and digital out-of-home device. CEO Chase Norlin explains.
AdSide VP Sales and Marketing Yael Yekutiel discusses a growing industry trend on how there is an important shift in how online advertisers and publishers buy and sell media is moving towards Content-based targeting, from the more traditional and highly popular Contextual or Keyword-based targeting.
Stephen Cobb, Personalization Evangelist for Monetate, discusses his companys work in helping web site owners figure out who is visiting their pages and delivering content personalized for each visitor.
ideaLaunch founder Byron White discusses tips to optimizing content and measuring content marketing success, leading to improved listing positions, increased traffic and decreased user acquisition cost.
Learn about Sitecore and their Web Content Management System and portal software solutions with their regional director Eric Bowser.