Latest Show Episodes & Updates
Ecommerce to Banner AdsAir Date: May 3, 2010
Wayne Burkholder, Director of Operations at LC E-Commerce Solutions discusses new technology LC showcased at Adtech, the E-ComBanner. E-ComBanner allows you to add e-commerce to any traditional banner ad.
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Air Date: May 3, 2010
Sarah Haddow, Digital Media Supervisor at Carat and Adtech Brand Ambassador, discusses her work in digital and search planning teams and developing recommendations and strategies for future account initiatives.
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Air Date: May 3, 2010
Mickey Alam Khan is Editor-in-Chief of Mobile Marketer, a trade news publication that covers mobile marketing, media and commerce discusses his Adtech San Francisco presentation on Mobile Marketing — How Brands Can Effectively Target Consumers on the Go.
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Air Date: May 2, 2010
Pierre Khawand, Founder and Principal of People-OnTheGo, discusses his Adtech San Francisco presentation on Inbox Zero: Coping with Email and Social Media.
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Air Date: May 2, 2010
David Courtney is CEO of mobile audience media company JiWire, which uses wireless Internet access as a medium for advertising, creating a channel for advertisers to deliver interactive and measurable messages to on-the-go audiences such as business travelers, affluent consumers and millennials.
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Air Date: April 30, 2010
BoostCTR is a text-ad optimization tool designed to increase click-through-rate, or CTR. It plugs into your Google AdWords account and will automatically try many different ads in order to find the best possible one. Founder David Greenbaum explains.
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Air Date: April 30, 2010
Adtech Advisory Board Member and OgilvyOne Senior Partner for Worldwide Marketing Mish Fletcher fills us in on a contest in which OgilvyOne asks participants to market a brick so their sales techniques can be judged. The prize is a job at the agency for three months.
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Air Date: April 30, 2010
Adtech Advisory Board Member and Applied Design Group Principal Tim Smith discusses Apples announcement of the iAd and gathered feedback he had been receiving from adtech attendees and digital marketers in general.
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Air Date: April 30, 2010
Manta offers information to small companies enabling business professionals to promote, sell faster and make business connections. Katie Brennan, Vice President of Advertising Sales for Manta explains how they serve small business.
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Air Date: April 29, 2010
Michael Gorman, Acxiom Corporations Vice President of Global Digital Strategy and Josh Herman, Acxioms Global Multichannel Marketing Services Innovation Leader discuss the company, which provides a range of information services and products geared towards enterprise data management and retrieval.
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